Friday 28 September 2012

ANNA DELLO RUSSO for H&M



Fashionista ANNA DELLO RUSSO is collaborating with H&M with an extravagant and exclusive accessory line of 50 products, ranging from turquoise suitcase with gold scrolls to chunky stone drop earrings.

The italian editor at large and creative consultant for Vogue Japan launched her inaugural collection for H&M last night at cabaret club Paradis Latin, in Paris.


The inspiration behind her line was to recreate what it's like to travel to Fashion Weeks around the world: “I wanted to recreate the excitement of the fashion weeks tour, when you enter a dreamy fashion bubble that is almost like a parallel reality. I tried to capture that sense of freedom, joy and excitement.”






AdR in Oscar de la Renta and accessories from her H&M line

Dello Russo said of her collection: “My message is: use accessories like a personal touch, as an amusing way to revitalize your life and wardrobe: you will turn an ordinary day into a sensational fashion week day.”
She added that ‘accessories are vital’ to any fashionista. “Accessories are like vitamins to fashion: you should use them liberally as such,” she said.




The collection goes on sale worldwide on October 4! 



Yours truly,
Olga Markiza 

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